Privacy Policy

Effective Date: June 1, 2025  |  Last Updated: June 2025

RDC Renovation & Design Concepts ("RDC," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights as a customer or website visitor in Arizona.

1. Information We Collect

Personal Information you provide directly:

• Full name, email address, and phone number
• Home or property address in Arizona
• Project details and photos of your space
• Preferred contact method and timeline
• Payment information (processed securely)

Information collected automatically when you visit our website:

• IP address and device type
• Browser and operating system
• Pages visited and time spent on the site
• Referral source (how you found us)

2. How We Collect Your Information

• Website contact and estimate request forms
• Phone calls, text messages, and emails
• Social media interactions (Instagram, Facebook)
• In-person consultations and showroom visits
• Customer referrals
• Google and social media advertising

3. How We Use Your Information

• To prepare and deliver your free estimate
• To schedule appointments and manage your project
• To communicate project updates and questions
• To send promotional offers and service information (with your consent)
• To improve our services and website
• To comply with Arizona licensing and legal requirements
• To process payments securely

4. Marketing Communications

Email: We may send promotional emails about our flooring and renovation services. You can unsubscribe at any time by clicking the link in any email.

Text / SMS: With your consent, we may send appointment reminders and project updates via text. Message and data rates may apply. Reply STOP at any time to opt out.

Online Advertising: We advertise on Google, Facebook, and Instagram to reach Phoenix-area homeowners. We may retarget visitors who have viewed our website.

5. Information Sharing

We do not sell your personal information. We may share your information only with:

• Trusted service providers (email platforms, CRM systems, payment processors) under confidentiality agreements
• Arizona-licensed subcontractors and material suppliers involved in your project
• Legal or regulatory authorities when required by Arizona law or court order

6. Data Security

We protect your information using industry-standard security measures including SSL encryption, access controls, regular security reviews, and secure record disposal. Only authorized staff have access to your personal data.

7. Your Privacy Rights

As an Arizona resident, you have the right to:

• Access the personal information we hold about you
• Request corrections to inaccurate data
• Opt out of marketing communications at any time
• Request deletion of your data (subject to legal retention requirements)
• File a complaint with Arizona consumer protection authorities

8. Cookies and Tracking

Our website uses cookies to remember your preferences, analyze traffic, and improve your experience. We also use cookies to measure the effectiveness of our advertising campaigns. You can adjust cookie settings in your browser at any time.

9. Third-Party Services

We use the following third-party tools that may collect data according to their own privacy policies:

• Google Analytics and Google Ads
• Facebook and Instagram Advertising
• Email marketing platforms
• Payment processing services

10. Data Retention

• Customer project records: retained for 7 years per Arizona requirements
• Marketing opt-outs: until you withdraw consent
• Website analytics: 26 months
• Financial records: 7 years per Arizona law

11. Arizona Compliance

This Privacy Policy is written to comply with Arizona state privacy laws, consumer protection standards, and applicable ROC contractor regulations.

12. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. For significant changes, we will notify active customers by email.